LINK: How Starbucks’s Culture Brings Its Strategy to Life

How Starbucks’s Culture Brings Its Strategy to Life

Paul Leinwand and Varya Davidson from PwC writing for Harvard Business Review:

Starbucks’ culture is powerful because it is tightly linked to the company’s distinctive capabilities. The feel of Starbucks stores isn’t created merely by the layout and the décor — it exists because the people behind the counter understand how their work fits into a common purpose, and recognize how to accomplish great things together without needing to follow a script.

Speaking of culture, there are two ways to look at it:

  1. Let it happen by itself.
  2. Deliberately try to shape it.

As the article points out, culture is important to realizing strategies, which means we should definitely be proactive in shaping and cultivating company culture.