Mission Statements Roundup

Etsy

Mission
In a time of increasing automation, it’s our mission to keep human connection at the heart of commerce.

Values

  • We are a mindful, transparent, and humane business.
  • We plan and build for the long term.
  • We value craftsmanship in all we make.
  • We believe fun should be part of everything we do.
  • We keep it real, always.

Indeed

Mission
At Indeed, our mission is to help people get jobs.

Mercari

Mission
Create value in a global marketplace where anyone can buy & sell.

Values

  • Go Bold
  • All for One
  • Be Professional

HSBC

Purpose
Throughout our history we have been where the growth is, connecting customers to opportunities. We enable businesses to thrive and economies to prosper, helping people fulfil their hopes and dreams and realise their ambitions.

Values

  • Dependable
  • Open to different ideas and cultures
  • Connected to customers, communities, regulators, and each other

Kiva

Mission
To connect people through lending to alleviate poverty.

Vision
We envision a world where all people hold the power to create opportunity for themselves and others.

Values

  • Transparency
  • Respect
  • Entrepreneurism
  • Accountability
  • Teamwork

Airbnb

Mission
Create a world that inspires human connection.

Values

  • Be a Host
  • Champion the Mission
  • Be a Cereal Entrepreneur
  • Embrace the Adventure

Kickstarter

Mission
Kickstarter’s mission is to help bring creative projects to life.

Values

  • Transparency
  • Trust
  • Honesty

Twitter

Mission
To give everyone the power to create and share ideas and information instantly without barriers.

Values
We believe in free expression and think every voice has the power to impact the world.

LINE

Mission
Closing the distance - Our mission is to bring people, information and services closer together.

Values
WOW

  • NEEDS. Understanding user needs unlocks everything.
  • SPEED. Survival of the fastest.
  • DETAIL. The devil is in the details.
  • DATA. Numbers don’t lie.
  • TEAMWORK. 1+1=11.
  • ENJOY. Pleasure makes perfect.

Coinbase

Mission
Our mission is to create an open financial system for the world.

Priorities

  • Be the most trusted
  • Be the easiest to use

Values

  • Clear communication
  • Positive energy
  • Continuous learning
  • Efficient execution